WTH?

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per·ma·nent (pûrm-nnt)
adj.
1. Lasting or remaining without essential change: "the universal human yearning for something permanent, enduring, without shadow of change" Willa Cather.
2. Not expected to change in status, condition, or place: a permanent address; permanent secretary to the president.
n.
Any of several long-lasting hair styles usually achieved by chemical applications which straighten, curl, or wave the hair.